Using Adwords for your affiliate marketing programs
July 10, 2012 26 Comments
If you have not used Google AdWords to promote your affiliate marketing business, you have missed a good tool. Not only is it one of the fastest way to advertising (within 5 minutes you can start advertising), but it is the easiest way to reach a huge audience. You do not need to have a good relationship.
You do not need a big email listing. You do not need a huge budget (in fact, until the end of pay for advertising costs). And you do not need a degree in computer science to construct a good search engine ranking website.
So what do you need to successfully use AdWords? First, you need an account. If you have not yet begun to sign up, please go to http://www.google.com/adwords to apply for an account. Once you start an account, you will want to start testing some features of Adwords.
Try the keyword tool to find new keywords to find your niche. Using Campaign Management to set up the details of your advertising campaign, determining your campaign budget and click costs, and so on.
Once you are familiar with AdWords, you will want to consider the production of advertising campaigns for your affiliate marketing business. Prior to this, you need to know the following two things that will help you build your campaign correctly:
1. Google Adwords for affiliate programs
All PPC advertising programs, you are charged in accordance with click, rather than the impression, the action or sale. What is this meaning? This means that it is a duty on you to ensure that you are
a. paying the right price per click;
b. buying the right keywords;
c. writing ads that people will really click on;
d. making sure to click into a sale.
Google will be happy to serve ads for you. Additionally, you want to figure out how to get a pretty good return on investment.
2. Two things decided AdWords ad ranking
But not necessarily for other PPC advertising programs:
a. your bid;
b. your ad click-through rate (CTR).
This means to you is simple: If your CTR is outstanding, and you click the costs do not have to pay high you can get a good ad placement. On the other hand, your click-through rate is inadequate; you have to pay relatively high fees to get the same good ad placement. Therefore, make sure you write the ads that people will click on or prepare to pay higher fees.
1. Microsoft ad:
http://advertising.microsoft.com/splitter. Microsoft Advertising is divided into two different markets, Bing and Microsoft. If you want some cheap PPC keywords, may consider the Bing.
l Advertise on Bing
Small and Medium Businesses: Looking to Advertise on Bing and Yahoo! Search?
l Advertise with Microsoft advertising
Marketers and Agencies: Interested in Display or Multi-Screen Advertising?
2. Yahoo! Advertising Solutions:
http://advertising.yahoo.com/. Yahoo has a much smaller market share of the search market than Google, many keywords Yahoo is much cheaper than Google.
3. Facebook ads:
Facebook with high traffic, did not bring substantial revenue, there are many reports of poor click-through rate on Facebook ads low CTR.
The search engine rankings for January 2012, according to comScore, were:
l Google grew to 66.2 percent (up from 65.9 percent in
l Bing grew to 15.2 percent (up from 15.1 percent).
l Yahoo fell to 14.1 percent (down from 14.5 percent).
l Ask grew to 3 percent (up from 2.9 percent).
l AOL remained unchanged at 1.6 percent.